Ockham Residential

Aroha underway: Ockham’s newest development launched via livestream

Image for Aroha underway: Ockham’s newest development launched via livestream

The launch of Aroha – a 117-unit partnership between Ockham Residential and Marutūāhu Iwi – was livestreamed yesterday evening on the company’s digital channels. Hailed by co-founder Mark Todd as "a project that sits proudly amongst the best in the city", Ockham’s 14th development sees the company return to a favourite haunt.

Set at the intersection of Great North Road and Ash Street, Aroha will be a worthy addition to one of Auckland's most dynamic and cosmopolitan neighbourhoods.

"This site’s a gateway into Avondale," says Mark Todd. "It’s our second project there (after Set) and we love the location." Just 8km from the CBD – and with trains to the city, tons of buses and bike paths everywhere – Avondale's splendidly located. "It epitomises what Auckland is going to be in the future," Todd continues. "With the mass investments in the CRL and public transport, it will become an even more attractive place to live."

Throw in a major town centre regeneration, new cafes and restaurants popping up everywhere – plus the biggest and most thrillingly diverse weekend market anywhere in the city – and you'll see what the buzz is about. Up-and-coming Avondale has everything going for it, a city-fringe suburb that's changing fast while retaining its gritty, essential 'Avondaleness'. Meaning? This is a brilliant community where people work hard, look forward to the future, look out for each other too. A suburb with soul.

"Avondale is one of the key centres Panuku are regenerating over the next decade," Todd continues. "We’re working with them to make sure this is a truly special project."

Ockham's third collaboration with Marutuahu

The collaborative aspect of Aroha has seen Ockham also work closely with the city of Auckland, Kāinga Ora (the development includes 47 KiwiBuilds) – and with partners, Marutuahu Iwi.

"This is our third major project we’ve done with Marutuahu," Todd says. "It's been an absolutely delightful journey over the past four and a half years. I have learnt so much more about belonging: even though I'm a fifth-generation Aucklander, my relationship with whenua is completely different since this partnership with Marutuahu began."

"Tuatahi (Mt Albert), Kokihi (Waterview) and now Aroha – we’re building something here," says Marutuahu Chair, Paul Majurey. "Once we’ve completed Aroha, we will have jointly built 330 homes for housing in Tamaki Makaurau, many of these for first-home buyers. That’s important. Providing spaces and places for people is an essential part of our long-term journey."

Majurey is also enthusiastic about the design aesthetics of the project – the widely admired Ockham 'look'. "It's leaving a real legacy to Tamaki Makaurau," he says. "What we were looking for as part of the post Treaty settlement world was to find partners who shared our long-term vision. And Ockham – Ngati Ockham as I like to call them – share our commitment to community, to whānau, to whenua."

Aroha by name and by nature

And what of the name? "Surprisingly it was Ngati Ockham’s suggestion," Majurey says, laughing. "The common understanding – that it means 'love' – is pretty special as it is. But Aroha has other meanings – it translates to affection, compassion, empathy."

"We put a lot of thought into our buildings' names," says Mark Todd. "Aroha – as I've come to learn – is thoughtful, generous and inclusive. It's a collection of virtues that the world needs right now and that I hope, in our own small way, we contribute to at Ockham. Aroha is a name for the times, a symbol for the moment."

Todd looks across at the scale model of Aroha that adorns the Ockham sales suite. "I'm very proud of Aroha. It’s a real commitment to great design, quality materials and generous and extensive community spaces which allow the community to grow and live together in this building.

“It’s a project that sits comfortably alongside the best in the city – as good as anything in Wynyard Quarter, Grey Lynn or Ponsonby. We’re very, very proud to have delivered it for Avondale."


Want to know more? Our sales suite at 54 Surrey Crescent, Grey Lynn is open each day (including weekends) from 11-3pm for drop-ins. If those hours don’t suit call the sales team on 0800 OCKHAM and they’ll work something out. They’re also handy on the Zoom if that’s your thing.